UPM ZAKAT AND WAQF MONTH CAMPAIGN 2025 DRAWS THE ATTENTION OF THE CAMPUS COMMUNITY AND ALUMNI

SERDANG – The Waqf, Zakat and Endowment Management Centre (WAZAN), Universiti Putra Malaysia (UPM), has officially launched the 'Zakat and Waqf Month Campaign' to further invigorate the culture of giving among the campus community, alumni, and the local community.

Themed "Blessed Zakat and Waqf, Asnaf Cared For" (Wakaf Zakat Diberkati, Asnaf Disantuni), this month-long campaign aims to empower the assistance fund for asnaf students and advance waqf-based educational infrastructure at UPM.

Campaign Objectives and Targets This two-pronged campaign is launched to strengthen the university's sustainability fund in 2025. WAZAN UPM targets a collection increase of at least 5 to 10 percent compared to last year's achievements. This increase in funds is deemed highly necessary considering the rising cost of living for students and the urgent need to upgrade facilities through waqf instruments.

Program Activities Throughout the Campaign To ensure the campaign's message is successfully delivered, various interactive activities and on-the-ground programs have been organized. Among the main initiatives that will be carried out include:

• WAZAN Mobile Counter Tour: The opening of advisory, zakat assessment, and waqf acceptance counters at every faculty, residential college, and UPM administration centre.

• Special Zakat and Waqf Talk 2025: A talk show session featuring guest speakers and Islamic finance experts to discuss the impact of Islamic philanthropic instruments on modern educational institutions.

• Salary Deduction Scheme Campaign: A specific promotion to encourage academic and administrative staff to register for automatic salary deductions to facilitate their income zakat arrangements.

• Let's Pay Zakat & Waqf (Jom Tunai Zakat & Berwakaf): A short video content creation competition on social media by students to promote the benefits of waqf on campus to the younger generation.

Digital Payment Facilities In line with UPM's smart campus aspirations, this 2025 campaign emphasizes holistic digitalization. The UPM community and the public can now make assessments, zakat payments, or waqf contributions in just a matter of seconds. The addition of DuitNow QR code scanning points throughout the campus and collaborations with online banking portals are expected to facilitate donors' transactions without the need for cash.

The Director of WAZAN UPM calls upon the entire campus community, industry partners, and especially UPM alumni to seize this golden opportunity during the campaign month to help sustain the welfare ecosystem for future generations of students.

Date of Input: 15/12/2025 | Updated: 20/08/2026 | rizal_helmi